THE CONCEPT WAS DEVELOPED BY STUDENTS IN PARTNERSHIP WITH GENERAL MOTOR
Rather than adhering to a General Motors-mandated design, the millennial concept car design was developed by members of the much-maligned generational group themselves. Stewart Reed, the chair of California’s Art Center College of Design Transportation Design, said the CU-ICAR students had “really immersed themselves into the personas of youth living in urban settings while designing this vehicle.” The result is light, using a carbon fiber body to make getting around a city easier, and more ecologically considerate than most cars — the students projected that a final model would use a natural gas engine, and built space into the chassis to contain it.
Deep Orange 5 is — as the name suggests — the CU-ICAR’s fifth-generation concept car. Previous entries in the series were developed in partnership with other car manufacturers, including BMW and Mazda, while future entries are already in the works with companies such as Toyota. The Deep Orange 5 might not ever see active production, but General Motors might take some of its lessons on board — give it a few years and we might see groups of hypebeasts chilling on roadsides in their swag new millennial-mobiles.
An interesting part is most of the students involved in this project are Indians.